Thursday, 8 July 2021

What are the best English language certifications? Here is which one to choose and the entities recognized by the Miur

Knowledge of written and spoken English is essential today to find employment and to grow professionally. But who provides the best and internationally recognized certifications? and which are the entities recognized by the Miur? Let's find out which English language certification should choose!

The levels of Qcer competence of the European Reference Framework

Generally, exams and related certificates distinguish different levels of competence ranging from elementary to advanced . The levels of competence are classified through the Common European Framework of Reference for Languages, established by the Council of Europe.

Here is the current reference classification.

 

A1 Basic level

A2 Elementary level

B1 Pre-intermediate or 'threshold' level

B2 Intermediate level

C1 Post-intermediate or "autonomous efficiency" level

C2 Advanced level or proficiency in the language in complex situations

Internationally recognized language certifications

Whatever level of qcer you need, in order to obtain a linguistic certification that officially certifies the degree of competence acquired, it is necessary to refer to widely recognized, authoritative and internationally renowned certification bodies .

The certification body is important, as the legitimacy and therefore the value of the certificate obtained also depends on its recognition as a quality body . No less important is the quality of the training provided by the institution and the seriousness of the final assessment tests , which must be passed to obtain the certification . Let's make a quick list of the

best internationally recognized certification bodies , therefore both inside and outside Europe.

 

ESOL certification , acronym for English for Speakers of the Other Languages, belonging to the University of Cambridge , in collaboration with the British Council .

It deals with providing linguistic preparation from basic to specialized, sectorial and professional level.

All ESOL certificates do not have an expiration date . The exams, open to all, are held at the offices of the British Council in Italy and in Cambridge language schools.

Certification GESE ESOL and ISE Esol, provided by Trinity College London . They offer highly qualified courses for both students and teachers.

The exams are accessible to everyone, without any restriction on educational qualification and / or age. They take place at Trinity College recognized and licensed schools and universities and centers. Certificates do not expire for this institution as well.

IELTS certification , acronym for International English Language Testing System, an evaluation system recognized in Great Britain and in other English-speaking countries .

It is a certificate required by universities, in particular British and Australian, and by numerous American institutions for admission to study courses . The Italian locations for taking the IELTS exam are the British Council centers, many universities and authorized centers. For this institution, the certificate is valid for 2 years .

TOEFL certification , which stands for Test of English as a Foreign Language, run by a US organization, the Educational Testing Service , and serves as an admission title to numerous US universities.

In Europe it is valid for access to some masters and to play institutional roles.

The exam takes place online only , and evaluates the four types of language skills: listening, reading, writing and speaking. The exam can be taken by anyone and the certificate is valid for 2 years .

The linguistic certification bodies recognized by the Miur

Those who have to do (or have already had the opportunity to do so) with the school rankings, the Gae, the inclusion in the second and third bracket, know well how important it is to obtain a recognized linguistic certification, which is useful, not only to enrich the professional background and the curriculum vitae itself, but also to increase the score in the ranking deriving from the qualifications held.

Here is the list of certification bodies recognized by the Ministry of Education, University and Research:

English language

Cambridge Assessment English;

City and Guilds (Pitman);

Edexcel / Pearson Ltd;

Educational Testing Service (ETS);

English Speaking Board (ESB);

International English Language Testing System (IELTS);

Pearson - LCCI;

Pearson - EDI;

Trinity College London (TCL);

Department of English, Faculty of Arts - University of Malta;

National Qualifications Authority of Ireland - Accreditation and Coordination of English Language Services (NQAI - ACELS);

Ascentis;

AIM QUALIFICATIONS (AIM AWARDS);

Learning Resource Network (LRN);

Gatehouse Awards Ltd;

LanguageCert Suite 10;

ESaT Malta Level 2 The Forum;

Michigan State University (MSU);

Wednesday, 3 March 2021

How to best organize the contents of a website

Having a lot of good content is not always enough to have a successful website: a well organized and easy to navigate website will probably be a successful website; a poorly organized site where you do not find what you need is more likely to tire and bore users, causing them to leave the site and never return.

Topic, tree and organization: from the menu to the simplicity of navigation

What are the rules for building a good website?

The organization of information is the first step, and it is a fundamental step: whether a site contains little information, or a site has a lot of it, it is essential that these are well distributed and well presented, never badly arranged, never without consistency in the pages.

A poorly structured site is Abdul Rimaaz and leads users to go elsewhere: the flow of information must have its own logic, every single information must be reachable according to one or more navigation paths, which follow the desire-interest-fulfillment process. user.

From logic to the creation of a navigation menu

You need to carefully study the organization of the menus on your websites, because navigation must be as streamlined and fast as possible.

Even graphically, the menu must be treated in detail: a menu with too many sections or too many sub-levels can be confusing if presented poorly, but it can become extremely convenient and useful for the user if it presents the contents and makes them reach them in a few clicks.

Menus and URL addresses also help rankings on Google

We remind you that competitiveness on the web is every day more aggressive and the user just needs a click to switch from one site to another. The use of information and the functionality of menus and pages are also a fundamental factor. Also for Google it becomes an advantage: a good menu helps to create good URL addresses; good navigation corresponds to explicit appreciation by users.

Here it becomes clear how much preventive planning is a key element (perhaps starting from a classic old draft on a sheet of paper) which products / services we offer to visitors and how we want to offer them on our website, by topic, by interest, by technical characteristics, by importance ...

A professional will know how to make the right examples, proposing an analysis of some work performed, just as an artist shows a portfolio with his works, a restaurant shows the menus with his specialties.

The rule is always the same: provide all the necessary information in the simplest and clearest way possible, trying not to create confusion between the web pages, assuming the possible navigation flows of the users concerned.

 

Good content, dressed in beautiful web graphics

To entertain the user as much as possible to browse our pages we must also take care of the graphics. The theme is very complex and delicate, much more than you think ... I choose a template that I like, I put my content in it and that's it ... yes, if I am not a professional and I want my site to be amateur instead of an effective business tool!

Creating custom graphics takes into account many factors, they are not not overdoing colors and fonts that are too elaborate or not mixing different architectures in the same site. The graphics represent the business, so it must be consistent with the image of the brand, or of the specific service or product, both online and offline. Each element must be traceable, each page must be pleasant and easy to read, from the first impact. At the first access, the first key elements must be clear and make the user understand immediately where he is and who he is dealing with.

A picture is worth a thousand words, but short texts and catchy headlines help grab the user's attention right away.

One content a day… not just on the website

It is important to have continuity over time and keep the site up-to-date ... but the site is only one of the channels to be exploited in Web Marketing: you need to keep your content up-to-date on the site, on social networks, through email marketing, with advertising campaigns.

The key point is that each element must be consistent with the structure, structure and content of the website, which represents the foundation of our online activities.

Posted By Abdul Rimaaz

 

Thursday, 11 February 2021

How to do digital marketing with influencers: practical tips

 

Keeping up with trends is also part of the routine of any brand that wants to be present in the lives of its audience, and for this reason it is not difficult to find professionals who seek to learn how to do digital marketing with influencers.

 

If this is your case, read this post to the end to understand each concept present in this subject and discover 5 valuable tips for your strategy with digital influencers to be successful.

 

It is worth remembering that this way of doing digital marketing is relatively new, mainly in United Kingdom, and there are companies that are still crawling towards good results, while others are already applying part of the investment solely in influencer marketing.

 

Want to know how to do marketing with digital influencers?  Continue reading below.

 

Tips on how to do digital marketing with influencers

 

1- What is digital marketing?

 

First of all, let's remember what, after all, is digital marketing. In a simple and quick way, we can say that this aspect of marketing aims to use online as a way to promote products and services, bringing them closer to their consumers.

 

To achieve this goal, tools such as social networks , Abdul Rimaaz blogs , email marketing and, more recently, digital influencers are used .

 

Digital influencers, in turn, are people who have a solid fan base due to the photos, videos and texts they share, and anyone who thinks that these characteristics make any celebrity become an influencer is wrong.

 

You need to be close to your audience , which is usually a niche, and get to know them well, to the point that you can influence them.

 

A famous actress, for example, can easily have millions of followers on social media, but they are people with different characteristics and not necessarily close, as in the case of a youtuber who speaks directly to teenagers.

 

This influencer is called digital because he was born in this environment and made his fame on social networks, being able to influence a city or even an entire country in a few minutes.

 

Its advantages, therefore, can be summed up in the following points, when a comparison is made in relation to working with celebrities in influencer marketing:

 

·         Has greater emotional appeal, as it is closer to its audience

·         Does not have your image linked to TV or any work done, which may not be accepted by the public

·         It is extremely spontaneous and open to interactivity on social networks

·         It is already mentioned in research as the reason that led to the purchase of a certain product

 

But understanding how this trajectory took place and how to do digital marketing with this influencer is not an easy task for those who are used to traditional marketing, or to the basic ways of working with digital.

 

2- How to work with digital influencers

To be successful with your digital marketing campaign with influencers, considering the above, it is essential to take some precautions.

 

And the first of all is: There is no way to do digital marketing with influencers without an extremely careful selection of these professionals.

 

3- Don't let yourself be guided only by numbers

 

Having millions of followers does not necessarily mean that the digital influencer in question is ideal for your campaign.

 

It is necessary to closely analyze the chosen professional, especially in relation to the public that follows him, to find out if in fact it matches the target audience of his brand . His relationship with this audience must also be observed, as well as the way he behaves and the content he has already done talking about different products and services.

 

To assist in this part, it is possible to hire companies that bridge the gap between you and the influencer, already taking care of all the analyzes.

 

4- Do not impose too much limits

 

A common mistake made by marketers from different companies is to ignore that influencers work in social networks, where everything should be as light and spontaneous as possible.

 

Therefore, when hiring a digital influencer, pass on the necessary information so that the work can be done and leave the creative part with it .

 

Other Post By  Abdul Rimaaz

 

Here, what matters is the freedom to create something with the face of followers. Followers who, by the way, realize more and more when something is being paid to be said .

 

5- Understand that this is an investment

 

Last but not least, remember that every digital influencer is a medium and, as such, must be paid to advertise something.

 

The time when products and travel were accepted as payment is already lagging behind, with an increasing number of professionals realizing that they are helping many companies to make money without receiving due recognition.

 

Obviously there are other rules, such as having access to monitoring results, including views and comments generated, and choosing professionals who are not doing anything for the competition.

 

Now that you know how to do digital marketing with influencers, how about thinking of ways to make your campaign more complete, using email marketing, CRM marketing or content marketing, for example?

 

Leave a comment below telling us how you would like to promote your brand and we will respond as soon as possible.

 

Posted By: Abdul Rimaaz

 

How to create Google Adwords campaigns

 

Google Adwords is arguably the most popular advertising model among advertisers. When it comes to advertising on the internet, creating Adwords campaign is the first option that comes to the minds of most directors, managers and marketing consultants, however, working with the development of sponsored link campaigns is not that simple.

 

Creating a campaign on Google Adwords involves many actions that are extremely important, one of which is to analyze the competition of your business or your client.

 

In this article, I will present several actions that will show you how to create Adwords campaigns. Certainly, these actions will make a huge difference in performance and delivery of results and in the way of increasing sales over the internet .

 

How to create Adwords campaigns: 10 tips

 

1- Analyze the competition

 

Analyzing the competition is not always an easy task, however, this step is the basis of how to create a campaign on Google Adwords .

 

The diagnosis must be made very carefully, analyzing the direct and indirect competitors, in order not to miss anything unnoticed.

 

To analyze what your competitors are doing, you can enter the keywords that generate search for your service or product and find which companies are positioned in Google Adwords online advertising.

 

After doing a search for keywords, also analyze how each competitor works the text of your ad, by doing this you get an idea of ​​how to produce your company's ad and also test during the campaign which ad draws the most attention , generates more clicks and conversions.

 

2- Keyword planner

 

The Google Adwords keyword planner will be your great ally when choosing the best keywords when creating Adwords campaigns.

 

The keyword you imagine will not always be the most searched by users in the search giant. Or even, you don't have enough search volume to increase traffic and conversion on your site.

 

To access the Google Adwords Keyword Planner, click here!

 

The keyword planner will come up with a number of suggestions, which may not have even crossed your mind or were within initial planning. Therefore, he will be your right hand in the development of campaigns and you cannot leave this tool aside.

 

In addition to the keyword suggestions, the Keyword Planner will present the search volume, the average cost and also the competition for each keyword.

 

It is interesting to know that the keyword planner can also be used to help manage content for blogs , becoming an important presence tool at various points in a company's marketing plan .

 

3- Plan your budget when creating Adwords campaign

 

For your campaign to be successful, you need to know how to properly plan the budget that your company will make available for online advertising ads.

 

Even with a low investment it is possible to create Adwords campaigns, however, you will have to choose your keywords very carefully, paying attention to even the smallest details.

 

The budget on Google Adwords is that it will keep your advertising on the air and available for users to click and get to know your product or service.

 

Analyzing the budget is crucial to the progress of your campaign, without this detailed analysis, you risk losing money and thus blaming Google Adwords for the poor performance with online advertising ads.

 

Tip: To make a monthly budget calculation, divide by 30 days, and you will reach the maximum amount to be paid per day, if the campaign is only for working days, divide by 22 days.

 

4- Choose a location and exhibition time

 

There is no way to do a Google Adwords campaign with good results without choosing a suitable display location.

 

There is no need to run a campaign throughout United Kingdom. However, if your company serves the whole of United Kingdom, it is important to make a specific announcement for each region and also prepare specific bids for each city or state.

 

Display times also need to be defined when creating Adwords campaigns. If your company only serves during business hours, you have no reason to leave the ad showing 24 hours, if that happens you still risk losing money invested.

 

When planning your campaign, you should pre-define the time and places for your ad to show, so you will avoid clicking on places and times that can cost you in your daily budget.

 

5- Define your strategies

 

The definition of a strategy is essential to achieve your expectations regarding your campaign, or at least, present the objectives and goals you want to achieve.

 

You should never create a Google Adwords campaign just for creating or having an ad on Google, just because your competitors do the same.

 

Design your campaign to increase your company's revenue and turnover in a fully measurable way and thus have a significant return on investment.

 

Have a panoramic view of the market and have some questions, such as:

 

·         What is the purpose of your business with this campaign?

·         What is your target audience or persona? And what do they look for?

·         What paths should you take to achieve a satisfactory performance?

·         What are my competitors advertising?

·         What are my competitors offering?

 

You must have the answers to these questions at the tip of the tongue, so that you will be able to define your strategy well according to each campaign. I also prepared 3 tips that will help you in defining strategy. See below:

 

Do not use generic keywords, they tend to consume your investment a lot and will not increase your conversion rate.

 

Have Google Analytics as your ally and make the most of this tool.

Target, target, target. That's right, have a focus and segmentation, so, in addition to the campaign getting more organized, it will be possible to measure the results in a more practical and objective way.

6- Types of CPC

 

There are 3 types of CPC that you need to understand when doing an Adwords campaign. CPC is the actual amount you will pay for each click that your ad will receive through a keyword.

 

Know now the 3 types of CPC:

 

·         Maximum CPC: This is the maximum amount that you (the advertiser) are willing to pay.

·         Average CPC: The value is a result of a sum of the average cost-per-click. Quick example: You have two ads, one cost 10 cents per click and the other 20 cents per click, the average amount that will be paid per click is 15 cents.

·         Real CPC: This is the actual amount to be paid for each click and may vary according to the advertisement displayed, as auctions are being held at all times.

 

7- How Google Adwords auctions work

 

Google Adwords auctions are a fair way to determine a competition within the concepts of online advertising, in this case, sponsored links.

 

So, be aware that Google does not randomly set the display of ads or divide these impressions, the ads are displayed according to their quality and also how much you are willing to pay for them to appear.

 

There is a peculiarity in Google Adwords, in addition to the defined CPC values. The quality score of an ad is taken into account for its display and to measure its relevance, this is a key element for your campaign's ad to be displayed on Google.

 

 

Posted by: Abdul Rimaaz

Monday, 20 April 2020

Open a biscuit factory: ideas for a craft workshop


Tired of the work routine, more and more Italians decide to reinvent themselves with a new job to find enthusiasm and desire to work.

Among the many business ideas that can be realized, today I want to talk to you about opening a biscuit factory .

A biscuit factory is nothing more than a food company involved in the production of biscuits.
What apparently might seem a trivial idea, in reality it could prove to be an excellent investment if you plan the business in the right way.

First of all, the market and competitors must be analyzed and consequently take the correct path that will be defined after an accurate business plan that will have to consider every single aspect of the activity.
The first action to take when opening a business is to define the exact market niche and target customer.

Today almost all commercial sectors are dominated by major players and emerging is increasingly difficult, which is why it becomes essential to cut out a specific niche to turn to and from there draw up the entire communication and strategy plan.

We must focus on our strengths which in the case of biscuits can be represented by specific factors such as high quality zero-kilometer raw materials, the absence of palm oil , environmental sustainability, gluten-free biscuits and so on.

Opening a biscuit factory that sells to everyone is impossible today, opening a biscuit factory that sells to a certain group of customers on the contrary is feasible and potentially profitable.


Sunday, 19 April 2020

How to Work On the Internet: The Guide to Making Money Online


Dear reader-friend of Open Company, today we will talk about the truth behind the phrase typed by many people: how to work on the internet .

I state that I use this expression only for a technical fact of SEO

I don't like the expression making money, I much prefer to use " opening a successful online business thanks to one's passions ".

Unfortunately, however, I have to adapt to the Italian market and write this article using this bad expression.

If you follow the blog, you know that I don't miss an opportunity to criticize the web gurus who promise everyone to get rich without effort and competence.
These are scams for the simple fact that there is no easy money, but business opportunities born thanks to the web.
Everyone is looking for a smart way to make money online  but only a few succeed.
The fact is quite simple to understand: there is no easy way to make money on the internet. There are opportunities and a spirit of initiative, not fraudulent shortcuts.
If you've come across this article looking for an easy way to earn money on the internet, I recommend that you leave this blog forever.
If instead you are a serious person, tired of working for others, and you want to become a serious entrepreneur , then you are my friend and blog.

It is possible to make money online only by creating real value for the customer, and with a pinch of will it is not that difficult to achieve the goal.

Index
1 How to work on the Internet: the guide to Open Company
2 Work online thanks to your audience
3 Working online: the business model
4 Working on the internet: ideas
5 The secrets to working on the internet
6 How to work on the internet: conclusion

HOW TO WORK ON THE INTERNET: THE GUIDE TO OPEN COMPANY
After this brief but necessary premise, let's see together the opportunities offered by the web to earn on the internet in a serious and honest way.

This article explains how to go from an idea to its realization.

Are you ready?

Then let's go !!!

It Starts From The Business Idea

The world has gone from the stone age to the industrial revolution thanks to the need to solve problems.

From the invention of the wheel to social networks, our society is based entirely on meeting needs.

With the advent of the internet, thousands of new opportunities have sprung up and not seizing them would be a mistake.

I myself, thanks to the blog, manage to reach an audience once unattainable.

With these two factors in mind, needs and the public, we can begin a path aimed at creating a concrete and profitable online business.

Obviously this path is born from an idea.

Take the example of the great entrepreneurs of the web: thanks to an idea (to connect the students of Harvard University) and a need (to keep in touch with distant friends), Zuckerberg managed to change the world.

The driving force of the world is ideas and if you want to make money on the internet you must have one.

It doesn't necessarily have to be innovative, you can also take one already made and improve it in an extraordinary way.

Or you can fill the smaller niches left by the big giants.

Take Amazon's example: selling everything to everyone doesn't necessarily mean selling better.

Every big business has its limits and you can fill them.

Maybe you won't sell everything, but you can become the best at selling children's books for example. The more specific your idea, the more the opportunities to emerge increase.

Alternatively, you can bet on a system already tested in other countries and import it from country to country.

Very significant is the case of a  boy who alone founded a giant of online commerce in Cambodia , a country ignored by major companies.

The truth is, making money on the internet  is not impossible.

The chance of success depends only on your determination and perseverance.

There are thousands of obstacles in front of you, but you can overcome them one after the other if you love what you do.

This is the secret of success !!!

During my travels, I discovered the best way to get business ideas is the trip itself.

Are you curious to know what is the secret to having always new ideas?

The answer is easier than you think.

You don't have to go upside down to increase blood supply to the brain, the one and only way to have successful business ideas is to travel .

When I speak of travel I don't speak of the tourism touched and escape.

Traveling is not synonymous with vacation, traveling means becoming chameleons and turning into something new, living like a foreigner and immersing yourself in the new culture.

As you travel, open your mind and you will find that there is no more powerful tool than an open mind .

Traveling I discovered that it is possible to invent a job from one's passions by exploiting the potential of the internet.

When you travel to countries where technology is now a reality in everyday life, such as the United Kingdom, you discover that many ideas can be imported from abroad here to us in Italy.

Travel with curiosity and attention to detail, the ideas for making money on the internet are endless.
WORK ONLINE THANKS TO YOUR AUDIENCE
The best way to earn money online is to always create new content.

Becoming an authoritative blogger in your niche is not difficult if driven by competence and passion.

Expertise because your blog must be built on a professional basis, passion because you must love what you do.

Open Company is having moderate success with you readers because I love what I do.

I love to read, write and help when I can.

This means that I can show my passion to the reader.

You have to do the same with your audience.

Building an online audience involves several stages.

The first, but not least, inevitably passes through the creation of content of value to others.

Yes, you got it right, for the others.

I'll be honest, nobody cares about your holidays or how happy you are with your new partner.

If you want to open an online diary, you can do it, but don't think about earning it. A blog with entrepreneurial intent must have an eye to solving problems.

I am a strong supporter of Karma: do good and good will come back to you.

Obviously, creating an audience doesn't just have romantic aspects. The technical aspect of blog growth requires a lot of time commitment.

Content research, creation and dissemination will take you many hours of your life.

This content does not have to be post-written.

You can use videos, photos, social networks, infographics.

The second phase of creating your own online visibility is to retain the reader .
At this point, a nice + on the button I deserve it is not it? It's free for you, I understand if I write useful things


You cannot aspire to the Olympus of web entrepreneurs without giving your availability.

Reply to emails, participate in discussions, you just have to be yourself to help without asking for anything in return.

I do this and my blog continues to grow.

and it works for me, I don't see why it shouldn't.

The only emails I don't reply to are those of arrogant and rude people, I warn you that they are there, you don't give them weight and continue for those who appreciate your work.

The blog is just one of the methods to make money online, but any business you want to start I recommend you plan one inside.

Working Online: The Business Model

Traveling and dreaming ideas, maybe we could all live like this.

The reality of things brings us inexorably to the crude truth: money is needed.

Every work idea essentially needs two things: a person (you) determined to make it happen and a functioning business model.

But what is a business model?

The business model is nothing more than your strategy in creating value and how to monetize this value.

Making money on the internet  doesn't mean stealing someone's credit card credentials or spamming.

Earning online means building a reputation on the web and selling your quality services or products. There are no secrets.

The earning models working on the net are different but you have to be very careful which one you choose.

As you have already read on the net, making money with advertising is difficult, almost impossible for many niche blogs. In fact, to generate noteworthy income you must have a considerable web traffic.

However, if your blog is strongly tied to the territory, the discussion changes.

Imagine having the most popular blog in your city: many merchants will have a strong interest in your review, such as a local or a small shop.

This speech brings us back to the importance of the market niche discussed in the previous article.

On the web, as in real life, there is a strong interconnection between the various aspects, links that are sometimes difficult to read and decipher but exist.

With the characteristics of each business model chosen in mind, these are the main ones to follow to make money online.

WORKING ON THE INTERNET: IDEAS
Obviously one does not exclude the other, indeed making them work together is very convenient.

1.Advertising not managed by us;

As mentioned above, to generate noteworthy income with the advertising circuit par excellence ( Adsense ) you need to have many visitors.

However Adsense becomes interesting even for small niche blogs.

To be successful and increase blog traffic, all you have to do is write long articles (no less than 1000 words) for a minimum period of 1 year.

In this year of work in the dark you will not see any results, your blog has no ranking and backlinks, you are not anyone for Google and he proves it by placing you behind all the others.

However, if you continue and don't give up, you will prove to the search engines, and to yourself, that you are a stubborn type who won't give up.

Then your efforts will be recognized. If it were easy, we would all be famous bloggers and would genuinely lose interest.

Don't even think about signing up for Adsense before reaching the minimum quota of 500-1000 unique visitors per day.

Having 100, 200 visitors doesn't mean you can't make money online , it just means you have to choose other strategies.

2. Sell advertising banners directly

Without ever giving up hope, and of course never giving up, if you can write at least 100 really useful posts for your niche, you can aim to achieve results in the short term.

Selling advertising directly from your site is possible if your site is heavily targeted.

The customer is interested in buying the banner or sponsored item if he can earn from the investment. In USA, unfortunately, web culture is not as widespread as it should be.

Many People are losing the Internet train out of mistrust and ignorance (understood in the good sense of the term).

Indian entrepreneurs are hesitant to invest on the internet, they cannot understand that the internet is not just multilevel marketing and credit card cloning.

Any business can and must benefit from the enormous advantages offered by the web.

I appeal to entrepreneurs: if a young man knocks on your door offering you a banner on the site in exchange for a few euros, know that your ROI (return on investment) will certainly be positive.

How can we offer our web spaces to an entrepreneur? First of all you must have a website with a simple and professional graphic layout (you can do it yourself as I did).

Second, introduce your site via email by providing traffic and reference niche data. Highlight the benefits of the investment and offer short-term packages.

3. Indirect affiliations

There are many indirect affiliate circuits, that is, subscribe to the many programs present and promote products of companies without having direct contact with them.

The most famous circuits to affiliate are Amazon and Zanox .

Affiliate consists of inserting links to products or companies and obtaining a percentage for each sale generated through your affiliate link.

Even for this business model, however, it needs a lot of visitors. The average Italian customer does not show much gratitude and prefers to buy directly from the site.

This culture derives mainly from not wanting to trust, from thinking that they are always fooling us when in truth there are many better people around than we think.

This fear of the other is fueled every day by mass media terrorism. If you focus on the evil of the world, you will start thinking bad about everyone.

The truth is, good people are everywhere.

4. Direct affiliation

Do you know a blogger who has written a guide or who offers an interesting service? Well, ask him if he is willing to collaborate with you by offering you a% in exchange for the promotion of his product by you. Obviously the product will have to be of interest to your niche.

5. Selling an ebook or guide

This is the method I prefer because you sell your product.

Writing your own ebook helps you grow as a professional and become an expert. Writing a book is challenging but rewarding. The creation of your guide, in addition to generating an income, will help you build a brand around your person.

6.Consulenza;

Through a website you can sell your knowledge to others. You can sell your time by the hour, don't be greedy, ask for a reasonable price and don't be too time-consuming.

When I do my consultations I don't think about money but I think about how to be as useful as possible. When I start a speech I finish it even if the hour has passed. It doesn't matter, you can't leave troubleshooting halfway, if you start a job, get it done.

7.E-commerce;

Does your business include an e-commerce?

Well, with WordPress you can open your successful online store at practically zero costs. Of course, if you want an attractive look you will need a web designer and a professional graphic designer, but first I recommend you start from a blog.

A good e-commerce must be intuitive, clear, fast and above all accompanied by long and detailed product descriptions. This text, in addition to the explanation to the customer, you need to position yourself on search engines.

8. Freelance services

What can you offer companies on the web? Are you a writer, a photographer, a videomaker? Whatever your skills are, offer them on the web on platforms such as Elance or Freelancer .

9.Start up

The start-up phenomenon, sometimes inflated, hides an immense possibility of gain. To found an innovative company and be successful, you have to intercept a real unexpressed need.

Do not be demoralized if your idea is already present in other markets, focused on becoming the best in your area.

To start a start up you must be a good team player and organize a close-knit team around the project. At least a start up must have a leader, a good seller and a programmer.

10. Premium content

Provide a part of your site accessible only to subscribers. Offer this service only after creating a complete and truly useful blog otherwise no one will pay for premium content.

THE SECRETS TO WORKING ON THE INTERNET

All of us are able to start a blog and write articles.

Instead, only a few manage to create real value for the reader. I don't know what category I belong to, you have to tell me, however I am sure that my work has been liked by about 1000 people.

I say this because I received thanks and compliments. Receiving nice words is always nice and when I started the blog I didn't expect them.

If you want to make money on the internet (how I hate this expression but the search engines want it) you must become a friend and a companion before an entrepreneur.

It is true, many make money online with innovative ideas and miraculous companies, but we cannot all aspire to such results. Instead I speak for 100% of the people who read.

We can all become useful to others, just wanting to and never giving up.

Another secret to being followed online, and therefore making money, is being extraordinary. Extraordinary in the literal sense of the word "non-ordinary".

If you limit your actions to things already seen, you will be one of many. You have to find the way to uniqueness, associate your name with a particular niche inexorably.

Except for the Seo niche, practically all topics are free. Sport, fashion, clothing, travel, work, personal growth, reading, business services.

Some niches already have their leaders, this does not exclude that you can carve out your small circle of loyal readers-friends.

Because for me, before a reader you are also a friend (obviously not everyone, I hate those who pretend but fortunately they are very few).

Over the years of Open Company, I have tested different strategies for making money online, among the various paths taken, I understood that mine was based on the creation of free content taking constant consideration of web-marketing strategies.

If you are curious, I have described all the way in my ITS guide, Idea Traffic Sold i, if you want to create a business on the web, reading is HIGHLY recommended.

To download it, go to the presentation page by clicking the link below.

ITS MONEY TRAFFIC IDEA

HOW TO WORK ON THE INTERNET: CONCLUSION

So, at this point, do you want to make money with the internet or not?

Are you ready to sacrifice evening outings and entertainment to throw yourself into the world of online business?

Every day e-commerce grows, what are you doing watching others pass you by?

This is not the motto of the Open Company blog.

Here we are a tenacious group that does not give up in front of anything. Our happiness has a price, I decided to pay and you?